AI Insights · Timothy · October 2025
Top Free-to-Play Android Games in New Zealand: Q3 2025 Performance
Explore the performance of the top free-to-play games on Android in New Zealand for Q3 2025, with insights into downloads, revenue, and active users.
In the third quarter of 2025, several free-to-play games dominated the Android platform in New Zealand. Data from Sensor Tower provides insights into the performance of these top games.
Roblox experienced a steady revenue increase, peaking at approximately $86K in late July. Weekly downloads showed significant growth, starting at 3.4K in early July and reaching 8.6K by the end of September. Active users also trended upwards, rising from 116K to nearly 129K over the quarter.
MONOPOLY GO! saw a stable revenue climb, peaking at $50K towards the end of September. Downloads varied, with a high of 1.1K in early July and a slight dip to 794 by the end of the quarter. Active user numbers remained relatively stable, ending the quarter at 18.2K.
Lightning Link Casino Slots had fluctuating revenue, peaking at $51K in early September. Downloads showed a modest increase, with 358 in late August and a slight decline to 266 by the end of September. Active users hovered around 4.5K throughout the quarter.
Gossip Harbor: Merge & Story demonstrated a strong revenue performance, peaking at $30K in mid-September. Downloads started at 1.9K in early July, dropping to 1.2K by quarter's end. The game maintained a growing active user base, reaching 26.8K in late September.
Finally, Royal Match saw revenue fluctuations, with a peak of $28K in late June. Downloads experienced a decline, from 1.3K in early July to 719 at the end of September. Active users showed resilience, maintaining around 49K throughout the quarter.
For more detailed insights and data on these games, visit Sensor Tower's platform.